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summer 2013

Cover Story

Sandro Santini, Captain of M/Y Stella di Mare

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06 / SUMMER 2013

Editorial

Vasco Buonpensiere, Sales and Marketing Director

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Dear Friends, the following are some of my thoughts about the importance of Emotions in our industry as asked me by our valuable PR manager Alessandra Suardi.

Q: We always hear about the yachting world as made of emotions in spite of the deep technical and rational contents of the yachts themselves: what can you tell us about this, Vasco?

A: As far as I am concerned, it is very true. Yachting would not exist without emotions. The ones given by life onboard, the ones we feel reaching secluded bays when sun sets, the ones experienced living our own families in a much deeper and closer way than during our daily life.
There are emotions linked to the production of a Yacht, too, which are different but as strong as the ones of the owners, like the ones we are living here at CdM daily, and now more than ever.
In fact, there is nothing more thrilling and exciting than the launch of a new vessel which is also a new model and based on a new technical platform, like it just happened with the Darwin 96 M/Y Stella di Mare.
This is the moment when, after about two years of efforts, hard work, ups and downs, we finally see if we did it right. It is the moment when the owners finally see their dream coming into life into its natural element. It is the moment when all the people involved in the build gather together and share applauses and words of gratefulness from the owners and the shareholders of the yard. This is something which can be emotionally understood only by the ones who have witnessed it. By the way, let me take this occasion to thank all the workers and the staff here at CdM for the incredible work they did: from the launch, to trials and acceptance, to the transfer of ownership to the owners, it has taken only 18 calendar days (from 23rd of March to 11th of April), including Easter holidays, with zero remarks on the protocol of delivery and acceptance!! Bravi!

Q: Is there something else than the launch of a new yacht which brings thrill and excitement to you as a manager and shareholder of CdM?

A: Well, definitely the closing of a contract! As you know we have just sold another beautiful vessel: a Darwin Class 86!
These last YAchts are for two two completely different owners, two very different yachting philosophies behind the decision. But the same thrill during each and every step: the decision, the negotiations of the contracts, the design and specifications process. You always live those moments so deeply: you want to give the best to your clients, you want to be sure that the contract is fair and complete on both sides, you want to give the buyers all the confidence in what they are doing and... You are thrilled each and every day during the process. Then, as it has just happened, you sign the contract and the excitement (both the client and yours) spikes! A glass (or two..) of champagne, a laugh about the anedoctes which have built up during the process, and the kick-off meeting with your staff are absolutely and undoubtely... Exciting!

Q: I can see in your eyes that you are living the emotions you are talking about, Vasco! Now, is there something which brings strong emotions to you, looking to the future of CdM?

A: There are many things, which I cannot disclose now, who are really involving and exciting us a lot. But let me just say something which is creating us a lot of positive emotions: two of the owners to whom we have delivered our vessels are already talking about their new bigger CdM yachts as their families are growing and they need more space both for them and the crew. We are at the beginning of the process, and a few details they still have to be decided, but the good thing is that, after having had the ‘CdM experience’, there is one thing they are 100% sure about: the next one will be with us again!

Vasco Buonpensiere, Sales and Marketing Director

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Index

  • 01Sandro Santini, Captain of M/Y Stella di Mare
  • 02My exact boat vision
  • 03A day in the shipyard
  • 04New Digital experience

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06 / SUMMER 2013

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Published May 11, 2013

Sandro Santini, Captain of M/Y Stella di Mare

You are a captain with great experience, also in the fields of surveillance and test processes: can you tell us something about your CDM Experience, concerning both the pre-delivery and delivery phases?
My CDM experience has been wonderful. Yes, wonderful, because this is the first shipyard - among the several ones I have seen surveying and delivering yachts, ships and tug boats - which is so extremely clean and tidy. Throughout the day and after the working hours, you can easily see the attentive care for order and tidiness. Whatever is happening on board, for example, you won’t find even in the bilges any filings or wood shavings. Tidiness, cleanliness, professionalism and respect for the working environment are key words at CDM.
Obviously it is not only about that. It is also about the attitude of the whole team at the yard, from the owners and managers to the workers. Since the first moment, we have been welcomed with an evident willingness to work together with us with a unique common target: building the best vessel possible for the owners. I can say that was love at first sight: we both liked each other from the beginning and this I think has been part of the secret of such a quality build.
Another quite impressive characteristic which I noticed from day one was the responsiveness of the staff: for each question I made, I have always received complete and fulfilling answers. And immediately after something was discussed and agreed: immediate action. Sometimes on the same day! Their cooperation has been extreme and profitable. This experience has enriched me on both professional and human levels.

Cantiere Delle Marche boasts a reputation based on excellent marine qualities of its yachts: which are your impressions after having done the acceptance sea trials with the darwin 96, that is, moreover, a brand new model for the shipyard? And what is your impression after the first two months of cruising in Italy, Greece and Croatia?
The vision of the boat under construction impressed me since the first days. I could immediately see that the design of the hull was clearly the one of a seaworthy and manouvreable vessel. Those first thoughts in September 2012 have been totally confirmed by the seatrials. Stella di Mare is a “soft” yacht, not yelding or rough. Incredibly stable even without the stabilizers on. Considering the engines, she has a good “sprint”reaching with no efforts more than 13.5 knots. She easily crash-stops and her manoeuvres are so soft and precise in spite of the volume and the dimension of the Yacht. You can place her wherever you want in whichever conditions and this – for me – is great. I strongly believe that she is already giving us miles and miles of pleasant and safe cruises in complete comfort independently from the sea state outside. Having more than 11 tons of water ballast is another feature which I love, which allows me to trim the boat when tanks are not full, depending on the sea state etc: this is definitely not something you normally find in this size of vessels!

We have seen several images of the engine rooms and cdm is also well-known for his particular attention and quality of this important part of its own yachts: which is your honest opinion about what you have seen and tested on M/Y Stella di Mare, and what has impressed you the most?
The engine room is a piece of art. There has not been one persone entering it without being amazed by the finishing and the tidiness of the lay out. It has been designed and built by people who know what needs to be done inside it: everything is reachable, maintainable and cleanable with no effort. The dimension of the engine room and the lazzarette are incredibly generous and with full height, which make it an enjoyable working space, indeed. Moreover, everything is kept simple and user friendly, and for a captain like me, used to have the cooperation of chief engineers, this aspect is very important. Again, I have to speak highly about the ones who materially realized this: They have transferred to me all their knowledge and experience daily, they have made me feel at ease even if there were things I wasn’t getting at first instance, and they have given to me such a confidence in what I am now managing. There is no doubt: I’m sure that if I should need any help from them, once far from Ancona, across the seas with Stella di Mare, they will surely be always at my side, like guardian angels. Grazie Michele, Turi, Luca, Giorgione and all the others who partecipate to this!

The boats built by Cantiere Delle Marche are definitely made for travelling and they invite to travel always more and more miles: tell us about “Stella di Mare" cruising plan for 2013 season.
We have already spent about two months in Croatia, Venice, Trieste and we are now cruising the greek islands, using marinas only if requested by the owners. In August and September we will reach the Eolians Islands, Sardinia, Corsica and finally we will be attending the Festival de la Plaisance in Cannes to show to all the yacht lovers what a Darwin Class is all about!. After that, we will visit Capri, Dalmazia and Istria, to end the trip in Venice again in October.

As usual, we would conclude with the question we make to all those who have taken part to this buletin: describe CDM with three adjectives.
Serious, professional and generous friends. In my opinion, I can resume with just one word: PASSION!!

Sandro Santini, Captain of M/Y Stella di Mare

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Photo by: Maurizio Paradisi

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Published May 22, 2013

My exact boat vision

After three years from the beginning of the Darwin Class history and of Cantiere delle Marche, after two years from the launch of the first Darwin 86, after an amazing 2012 which has seen M/Y “Percheron” riding the Atlantic Ocean waves to reach triunphantly the Fort Lauderdale Boat Show, finally “Stella di Mare”, the first exemplar of the Darwin Class 96.

As I already wrote in occasion of the presentation of the first Darwin 86….it seems yesterday that we started, with Ennio, Vasco, Andrea, Michele and their team, which has been enriched of new and valuable people during these years.

The 96’s project takes shape from the 86 experience, with which it shares several technical and aesthetic elements but, as it happens when the VW launches a new series of the Golf, even if at first sight the “family feeling” makes the new car looking like just a restyling of the previous one, for the Darwin 96, as for the Golf, we can talk about, without the fear of being denied, a project completely indipendent that allows to reap the benefits of all the developed experience of the previous projects.

The visual impact is tipically “Darwin class”, even if the different proportions are easily recognizable; these proportions derives from about three meters of the hull elongation which gives a major elegance to the profile and bigger volumes to the interior. Strong efforts have been done to make the hull fitting to the new dimensions and to the installation of higher performance engines, compared to the ones usually mounted on the Darwin 86. In particolar, we have worked on the lines of the bow, refining them to improve the penetration and the seakeeping, while the stern has been completely redesigned intervening on the width, which has been enlarged, and to the shape of the stern sections to improve the support at higher speeds.

Concerning the interior volumes, we have increased both the owner and guests’s spaces, as well as the lazzarette and the engine room. The layout chosen by the shipowner of “Stella di Mare” presents a wide forward Vip cabin, which by reflex, has allowed to obtain a further cabin for the fifth and sixt member of the crew. The space behind the wheelhouse, has been addressed to a large “sky lounge” that, thanks to clever architectural artifices, is a natural continuity of the wheelhouse itself while mantaining the possibility to screen itself in case of night navigations. The exterior spaces have been enlarged, the Flying-bridge zone in particolar giving to the Darwin Class 96 probably the biggest exterior areas of its segment. The foredeck is definitely wider than the one of the 86’s series thanks to the raised surface designed as a result of increas e of length and the insertion of the third crew cabin.

As already said in other occasions, as far as we are concerned, the success of this series can be recognized in her highest quality, immediately perceptible, in her strong identifiability and in the amazing passion of all the Cantiere delle Marche people, a real experienced and well-matched team, together with the intrinsic quality of the project.

Sergio Cutolo, Designer of the Darwin Class

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Published June 8, 2013

A day in the shipyard

If you rank cruising up there with the likes of eating and breathing—and considering you’re reading this, surely you do—then you’ll appreciate a conversation I had with Vasco Buonpensiere while visiting the shipyard in January. We were discussing Cantiere delle Marche’s beginnings, specifically how the shipyard opened its doors in the midst of the world’s worst economic crisis. Interesting enough, while other builders were wondering where all the buyers had gone, CdM was finding ones as passionate as ever about travel. Vasco explained that the crisis was a wake-up call that yachting companies needed to change, because the market had changed.

Having started a business venture of my own in 2008, mere weeks before some of the biggest financial firms filed for bankruptcy, I felt I had found a kindred spirit. The more we talked, the more I found myself nodding in agreement with many things that Vasco had to say.

The statement that struck me the most was the following: “This is the only industry in the world where a buyer says, ‘I know things are going to break in the first year to year and a half.’” He added, “You don’t buy a Bentley and say, ‘I know I’m going to get stuck on the highway.’” The point: Some yacht owners have seemingly surrendered, accepting less than what they want. In contrast, CdM’s philosophy is that “good enough” simply isn’t good enough, especially where long-range, far-flung cruising is concerned.

For example, piping made from PVC is permitted by the classification societies, but CdM believes cupronickel, readily available and widely used on larger yachts and commercial ships, is better. The same holds true for independent rudders. Commercial ships use them for better maneuverability in certain conditions, after all. And while the classification society standard for steel plate thickness is 5mm, CdM believes 12mm is better. Overbuilt? Absolutely—and unapologetically.

Of course, don’t just take Vasco’s word for it—or even mine, for that matter. Consider what the crew of Percheron, a Darwin 86, had to say about how she held up last September when cruising between Sicily and Corsica. “Sailing in 60-knot winds, 3-meter waves...having come from a fiberglass-hulled boat, in these conditions we would be seeking the nearest anchorage for safety, but not in the Darwin 86.” Despite four hours of being bashed around, “nothing went wrong or got damaged,” the crew added. In fact, it was “exciting.” Imagine that!

As I walked around CdM’s shipyard with Vasco that day—one of the cleanest shipyards I’ve seen, too—I gained a better understanding of why Percheron’s crew had nothing but praise. I also thought about what the owners of the four yachts under construction would experience when delivery time came for them. While surely none would deliberately go out in search of bad weather, the reality is that adventurous souls have to be prepared. Some people like to say that they plan to outrun rough conditions; some shipyards will even tout how their yachts will let their customers do this. But, isn’t it better to know that your yacht is more than up to the challenge?

“I’ve always slept well about what we’re doing,” Vasco told me. “To tell you the truth, I’ve never been worried about it.”

Neither, obviously, have the clients.

Diane M. Byrne, editor MegayachtNews.com

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06 / SUMMER 2013

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Published June 18, 2013

New Digital experience

CdM Experience: an interview to Alessandro Piccioni web designer and shareholder of Tonidigrigio who is the succesful company in charge of the communication of Cantiere delle Marche.

This CdM Buletin is reaching its audience in a different format than usual. Why an On line Magazine?
There are people who are glad to offer their hands, their mind, their passion to CdM and who share the strong passion for sea and navigation. The succesfull results and performance of CdM are definitely the outcome of those efforts, the commitment and the competency of these people. As a communication agency, we have taken this value and we have tried to give it back through the communication tools that the shipyard uses, such as the web site: in the CdM web site, in fact, we wanted to increase the value of the testimonies and experiences which make possible the evolution of Cantiere delle Marche’s life, devoting a section of the web site to what we have decided to call Diary, a sort of confidential diary , whose purpose is to give voice to the several experiences, impressions and vision of CdM partners”.

What was the result of CdM website in this last year? Now that one year has passed, the evaluation of this choice, so original for the web scenery of the yachting segment, is more than positive as far as number of pages seen, unique visitors number and average duration of the visits. Compared to other experiences in the same segment, I can say that the results have definitely overcome any former website we know. And we have had confirmations that the fact that we have opened a window onto the shipyard’s people, the surveyors, the owners and the captains, has been a relevant reason for this success.The users of the site and our partners too, have been so enthusiastic of having a place in which express, without filters, their opinions and their experiences.

You are basically saying that this Buletin is the answer to the demand of a better and separate opportunity to focus on the words and thoughts of the ones who are living the CdM Experience behind the scene?
That’s the reason why we have decided to merge and reorganize these contents inside a real online Magazine: CdM Experience. CdM Experience is a new web space , autonomous and indipendent, which speaks about the stories and lives of people who experience yachting as protagonists. A project that focuses on people and which gives them the voice. The Tonidigrigio team, led by Alessandro and Massimo, enthusiastically accepted this new challenge, sharing the vision of the CdM to purpose itself in a direct and trasparent way. CdM Experience is also an interactive product, accessibile from any type of device, optimized for desktop, tablet and mobile. It is really a state-of-the-art online Magazine, browsable with a simple finger touch on the monitor. People are the soul of this company and they are the ones who make this experience so exciting, training and worthwile, therefore I would like to thank Ennio and Vasco for giving us the chance to get in contact with this amazing world, to know the secrets of the sea and of the ones who works for it”.

Alessandro Piccioni, Web designer at Tonidigrigio

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