Bruno, can you summarize your career before becoming General Manager at CdM?
After My degree in Mechanical Engineering I've been a University researcher abroad for a while, and then I've started my career as a consultant working for a leading strategic consulting firm, mainly focalizing on M&A and turnaround project of International Companies. In 2004 I decided to turnaround my life as well, and moved to CRN where I've been covering several roles since becoming Shipyard Manager in 2009 and where I’ve been working till moving to CdM.
Which have been the main drivers of your choice? Why CdM?
I've been a sponsor of the CdM Project since it's foundation: the founders and the shareholders have a clear vision and passion for what they do, the people involved in the Project have strong competence and motivations, the product is very well targeted on the needs of the market and well differentiated from the competitors. After 10 years at CRN, when I decided it was time for new challenges, the right path to follow was immediately clear in my mind.
It is now three months since you have bcome part of the team at CdM: what are your first thoughts about this new experience and what has impressed you more?
It's three months, but I feel it like 1 year. Cdm has involved me totally: I love the committed approach to clients, I strongly believe in the product idea, I feel totally comfortable with all the people working in the company. It's a small and young company, so it's plenty of things to be done do and issues to take care of, but the motivated approach and the strong competence makes possible to go home every day (exausted, but) always with a positive result achieved. What has impressed me more is definitely the quickness on taking and implementing decisions thanks to the shor chain of command and the determination of all the players involved: that’s the best competitive advantage we can have.
CdM is performing extremely well: which are the priorities on which you have been asked to focus?
Quality of the products, clients satisfaction, stakeholders motivation and efficient organization, good company result. Simple but strong targets, mirror of the product features, highlighting again a very clear vision.
Sales are going very well for CdM with a backlog which starts covering the first months of 2016: can you confirm that these positive results are adequately refleceted also financially wise? Can you anticipate us some figures of the 2014/2017 Business Plan of CdM?
Thanks to the very good sales results, especially in the last months, the Company results are improving fast and the Company is improving month by month. The Value of Production is forecasted to improve more than 100% in the next 18 months, only considering the backlog (acquired contracts), and the profitability is already quite good in 2014. Considering the situation of the market and the news we hear from the industry, together with the young age of the Company and the country where we live, this is the case history closer to... a miracle.. I can imagine.
We know that you are a keen boater and own a motorboat yourself: are you more a Nauta Air or a Darwin Class yachtman? Why?
When I’m on a boat, I love feeling lost in the middle of sea, with the idea of remaining far from the seashore and from the “civilization” for long. Cruising always represents for me an adventure and an exploration, so what better than an Explorer Yacht? This is why I feel an Explorer yachtman. Darwin or Nauta Air are just two different aesthetical approach to the Explorer world: to tell you the truth... As we are talking about dreams: I would like to have one Darwin and one Nauta Air to keep in two different parts of the world!
Let’s finish this interview with the usual question we normaly ask to all those people which enters in contact with CdM: give us three adjectives to describe Cantiere delle Marche.
Fast, Exciting, Solid.
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